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    • Web Analytics

    Web Analytics Courses Online

    Master web analytics for measuring online performance. Learn to analyze web traffic, user behavior, and marketing effectiveness using tools like Google Analytics.

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    Explore the Web Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Analytics in Theory

      Skills you'll gain: Marketing Analytics, Web Analytics, Marketing Effectiveness, Digital Marketing, Marketing Strategies, Analytics, Marketing, Consumer Behaviour, Data Analysis, Data Visualization Software, Data Collection, Data Visualization, Regulatory Compliance

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Data Analytics and Deep Learning

      Skills you'll gain: Big Data, Machine Learning Algorithms, NoSQL, Deep Learning, Statistical Analysis, Data Visualization, Data Analysis, Apache Hadoop, Exploratory Data Analysis, Apache Kafka, Apache Spark, Generative AI, Data Cleansing, Analytics, Real Time Data, Apache Cassandra, Image Analysis, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      29 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      G

      Google Cloud

      Introduction to Data Analytics on Google Cloud

      Skills you'll gain: Data-Driven Decision-Making, Looker (Software), Data Presentation, Big Data, Data Analysis, Google Cloud Platform, Analytics, Business Intelligence, Cloud Storage, Data Storage, Data Visualization Software, Dashboard, SQL, Data Processing, Data Warehousing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      Edureka

      Applied Data Analytics

      Skills you'll gain: Power BI, Data Visualization, Data Analysis Expressions (DAX), Plotly, Matplotlib, Data Analysis, Exploratory Data Analysis, SQL, Probability & Statistics, Seaborn, Web Scraping, Pandas (Python Package), Statistical Hypothesis Testing, Regression Analysis, Python Programming, Machine Learning, Data Integration, Data Transformation, NumPy, Feature Engineering

      4.2
      Rating, 4.2 out of 5 stars
      ·
      15 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Preview
      Preview
      N

      Northeastern University

      Computation and Visualization for Analytics Part 1

      Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Matplotlib, Pandas (Python Package), Data Analysis, Scatter Plots, Data Cleansing, Data Manipulation, Data Integration, Data Transformation, Big Data, Programming Principles, Python Programming

      Build toward a degree

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      N

      Northeastern University

      Computation and Visualization for Analytics Part 2

      Skills you'll gain: Data Storytelling, Plotly, Statistical Visualization, Interactive Data Visualization, Matplotlib, Data Visualization Software, Network Analysis, Seaborn, Data-Driven Decision-Making, Data Mining, Scatter Plots, R Programming, Graph Theory, Data Science, Time Series Analysis and Forecasting

      Build toward a degree

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      YouTube Analytics: Optimize Performance

      Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Google Advanced Data Analytics Capstone

      Skills you'll gain: Data Visualization, Regression Analysis, Data Storytelling, Advanced Analytics, Statistical Analysis, Data Analysis, Business Analysis, Project Design, Predictive Modeling, Python Programming, Machine Learning Methods, Artificial Intelligence, Machine Learning, Portfolio Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.3K reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Marketing Analytics: Data Predictions and Dashboards

      Skills you'll gain: Marketing Analytics, Dashboard, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Analytical Skills, Strategic Decision-Making

      3.9
      Rating, 3.9 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Marketing Analytics with Meta

      Skills you'll gain: A/B Testing, Marketing Analytics, Advertising Campaigns, Campaign Management, Data Presentation, Presentations, Marketing, Marketing Effectiveness, Social Media Campaigns, Advertising, Digital Advertising, Marketing Strategies, Social Media Marketing, Facebook, Data-Driven Decision-Making, Data Analysis, Brand Awareness, Key Performance Indicators (KPIs), Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      242 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Analyzing and Visualizing Data in Looker

      Skills you'll gain: Looker (Software), Dashboard, Data Visualization Software, Data Analysis, Data Sharing, Data Presentation, Data Manipulation, Data Import/Export

      4.7
      Rating, 4.7 out of 5 stars
      ·
      367 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Measurement and Analysis

      Skills you'll gain: Web Analytics, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Advertising Campaigns, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions

      4.7
      Rating, 4.7 out of 5 stars
      ·
      54 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular web analytics courses

    • Digital Marketing Analytics in Theory: University of Illinois Urbana-Champaign
    • Data Analytics and Deep Learning: Illinois Tech
    • Introduction to Data Analytics on Google Cloud : Google Cloud
    • Applied Data Analytics: Edureka
    • Computation and Visualization for Analytics Part 1: Northeastern University
    • Computation and Visualization for Analytics Part 2: Northeastern University
    • YouTube Analytics: Optimize Performance: Coursera
    • Google Advanced Data Analytics Capstone: Google
    • Marketing Analytics: Data Predictions and Dashboards: Coursera Instructor Network
    • Marketing Analytics with Meta: Meta

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