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    • Marketing Management

    Marketing Management Courses Online

    Master marketing management for leading marketing efforts. Learn to plan, execute, and evaluate marketing strategies for business success.

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    Explore the Marketing Management Course Catalog

    • Status: Preview
      Preview
      U

      University of Virginia

      Artificial Intelligence in Marketing

      Skills you'll gain: AI Personalization, Marketing Strategies, Digital Transformation, Marketing, Marketing Analytics, Data-Driven Decision-Making, Artificial Intelligence, Digital Marketing, Business Strategy, Case Studies, Competitive Analysis, Network Analysis, Customer experience improvement, Customer Engagement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      324 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      N

      Northwestern University

      Sports Marketing

      Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Strategic Partnership, Target Audience, Crisis Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.5K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of London

      Fundamentals of Marketing Strategy

      Skills you'll gain: Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Competitive Analysis, Strategic Marketing, Market Analysis, Marketing, Marketing Management, Business Strategy, Market Dynamics, Target Market, Auditing, Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      252 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google Data Analytics

      Skills you'll gain: Data Storytelling, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Rmarkdown, Data Validation, Ggplot2, Tableau Software, Sampling (Statistics), Presentations, Spreadsheet Software, Data Analysis, Data Visualization Software, LinkedIn, Dashboard, Data Processing, Interviewing Skills, Professional Development

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      174K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM AI Product Manager

      Skills you'll gain: Prompt Engineering, AI Product Strategy, Generative AI, New Product Development, Prompt Engineering Tools, Product Management, Product Lifecycle Management, Generative Model Architectures, Product Development, Innovation, Multimodal Prompts, Product Roadmaps, ChatGPT, Usability Testing, Product Planning, Commercialization, Artificial Intelligence, Product Strategy, Project Management Life Cycle, OpenAI

      4.7
      Rating, 4.7 out of 5 stars
      ·
      30K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google Cybersecurity

      Skills you'll gain: Threat Modeling, Network Security, Threat Management, Incident Response, Vulnerability Management, Computer Security Incident Management, Hardening, Intrusion Detection and Prevention, Security Management, Cyber Threat Intelligence, Cyber Attacks, Cybersecurity, Network Protocols, Cloud Security, Bash (Scripting Language), Debugging, Linux, Interviewing Skills, Python Programming, SQL

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      57K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Financial Management

      Skills you'll gain: Revenue Recognition, Mergers & Acquisitions, Working Capital, Credit Risk, Cash Management, Financial Analysis, Accrual Accounting, Financial Statements, Investments, Corporate Finance, Business Valuation, Financial Statement Analysis, Cash Flows, Financial Accounting, Financial Management, Investment Management, Business Ethics, Finance, Portfolio Management, Risk Management

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.9K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google UX Design

      Skills you'll gain: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, Usability Testing, Information Architecture, Presentations, User Research, Figma (Design Software), Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, Mobile Development, User Story, Data Ethics, Usability, User Centered Design, Interviewing Skills, Professional Development

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      94K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Leading People and Teams

      Skills you'll gain: Talent Management, Team Motivation, Team Building, Teamwork, Team Management, Talent Pipelining, Influencing, Team Leadership, People Development, Motivational Skills, Employee Onboarding, Employee Coaching, Conflict Management, Talent Recruitment, Performance Review, Employee Engagement, Interviewing Skills, Persuasive Communication, Leadership, Business Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      11K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Think Outside the Inbox: Email Marketing

      Skills you'll gain: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Meta

      Meta Marketing Analytics

      Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Modeling, Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Digital Marketing

      Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Engineering Tools, Generative AI, Multimodal Prompts, ChatGPT, Digital Advertising, Email Marketing, Digital Marketing, OpenAI, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, Large Language Modeling, LLM Application, Search Engine Optimization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.6K reviews

      Beginner · Specialization · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing management courses

    • Artificial Intelligence in Marketing: University of Virginia
    • Sports Marketing: Northwestern University
    • Fundamentals of Marketing Strategy: University of London
    • Google Data Analytics: Google
    • IBM AI Product Manager: IBM
    • Google Cybersecurity: Google
    • Financial Management: University of Illinois Urbana-Champaign
    • Google UX Design: Google
    • Leading People and Teams: University of Michigan
    • Think Outside the Inbox: Email Marketing: Google

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