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    • Product Marketing

    Product Marketing Courses Online

    Master product marketing for successful product launches. Learn about market positioning, product messaging, and go-to-market strategies.

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    Explore the Product Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Developing a Winning Marketing Strategy

      Skills you'll gain: Marketing, Marketing Planning, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Brand Management, Product Planning, Marketing Analytics, Target Market, Promotional Strategies, Value Propositions, Market Analysis, Competitive Analysis, Customer Insights

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Mix Fundamentals

      Skills you'll gain: Marketing, Marketing Channel, Marketing Communications, Product Management, Promotional Strategies, Marketing Strategies, Brand Management, Advertising, Media Planning, Product Lifecycle Management, Digital Media Strategy, Retail Store Operations, Conflict Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Entrepreneurship

      Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Entrepreneurial Finance, Entrepreneurship, Digital Marketing, Business Valuation, Sales Presentation, Market Opportunities, Proposal Development, Customer Acquisition Management, Peer Review, Branding, Lean Methodologies, Business Metrics, Marketing Strategies, Financial Analysis, Product Development, Due Diligence, Presentations, Finance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Agile Development

      Skills you'll gain: Usability Testing, Agile Product Development, Continuous Delivery, Agile Software Development, User Story, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Team Leadership, Product Improvement, Customer Analysis, Analytics, Business Analytics, Demand Planning, Product Development, Persona (User Experience)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      The Marketing Plan

      Skills you'll gain: Marketing Planning, Business Planning, Marketing Strategies, Product Marketing, Go To Market Strategy, Marketing Strategy and Techniques, Case Studies, Planning, Target Market, Marketing Budgets, Marketing Analytics, Brand Strategy, Market Analysis, Competitive Analysis, Profit and Loss (P&L) Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      486 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Customer Analytics

      Skills you'll gain: Descriptive Analytics, Data-Driven Decision-Making, Marketing Analytics, Predictive Analytics, Customer Insights, Customer Analysis, Analytics, Marketing, Data Collection, Marketing Strategies, Market Research, Regression Analysis, Consumer Behaviour

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Introduction to HTML5

      Skills you'll gain: Hypertext Markup Language (HTML), Web Design, Web Content Accessibility Guidelines, Web Design and Development, Usability, Semantic Web, Cascading Style Sheets (CSS), Cloud Hosting, Web Servers, Data Validation, File Transfer Protocol (FTP)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      28K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Organizational Leadership

      Skills you'll gain: Influencing, Persuasive Communication, Design Thinking, Data-Driven Decision-Making, Leadership, Strategic Communication, Innovation, Collaboration, Crisis Management, Negotiation, Organizational Leadership, Ideation, Team Leadership, Resource Allocation, Human Centered Design, Teamwork, Motivational Skills, Corporate Communications, Marketing Strategies, Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.3K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta Marketing Science Certification Prep

      Skills you'll gain: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Marketing Planning, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Web Analytics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      Università Bocconi

      Food & Beverage Management

      Skills you'll gain: Food and Beverage, Hospitality Management, Restaurant Management, Product Quality (QA/QC), Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Value Propositions, Competitive Analysis, Brand Management, Growth Strategies, Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      HTML, CSS, and Javascript for Web Developers

      Skills you'll gain: HTML and CSS, Javascript, Responsive Web Design, Ajax, Front-End Web Development, Web Design, Web Applications, Hypertext Markup Language (HTML), Browser Compatibility, Web Development, Cascading Style Sheets (CSS), Usability, Cross Platform Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      17K reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      How to Optimize Your Instagram Account

      Skills you'll gain: Instagram, Social Media Content, Content Creation, Social Media, Social Media Marketing, Driving engagement, Account Strategy, Brand Awareness, Digital Design

      4.2
      Rating, 4.2 out of 5 stars
      ·
      331 reviews

      Beginner · Guided Project · Less Than 2 Hours

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    1…161718…305

    In summary, here are 10 of our most popular product marketing courses

    • Developing a Winning Marketing Strategy: University of Illinois Urbana-Champaign
    • Marketing Mix Fundamentals: IE Business School
    • Entrepreneurship: University of Pennsylvania
    • Agile Development: University of Virginia
    • The Marketing Plan: IE Business School
    • Customer Analytics: University of Pennsylvania
    • Introduction to HTML5: University of Michigan
    • Organizational Leadership: Northwestern University
    • Meta Marketing Science Certification Prep: Meta
    • Food & Beverage Management: Università Bocconi

    Skills you can learn in Marketing

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    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
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    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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