• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Innovation and International Strategy

      Skills you'll gain: Product Lifecycle Management, Innovation, Global Marketing, Business Strategy, New Product Development, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Strategic Thinking, Risk Analysis

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      41 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      É

      École Polytechnique

      Digital business - Act on the digital world

      Skills you'll gain: Digital Transformation, Business Transformation, Marketing Management, Technology Strategies, Business Technologies, E-Commerce, Business Management, Innovation, Customer Acquisition Management, Data Management, Marketing Strategies, Growth Strategies, Data-Driven Decision-Making, Scalability, Presentations

      4.6
      Rating, 4.6 out of 5 stars
      ·
      28 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Assessing and Improving Community Health

      Skills you'll gain: Community Health, Public Health, Health Disparities, Health Promotion, Health Assessment, Social Determinants Of Health, Epidemiology, Health Policy, Health Systems, Data Collection, Preventative Care

      4.4
      Rating, 4.4 out of 5 stars
      ·
      24 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Instagram Content Creation Essentials

      Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Photo/Video Production and Technology, Video Editing, Video Production, Photo Editing, Photography, Media Production, Social Media, Graphic and Visual Design, Writing, Image Quality

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      A

      Aptly

      Land Your Next Role

      Skills you'll gain: Interviewing Skills, Professional Networking, Recruitment, LinkedIn, Goal Setting, Business Writing, Personal Development, Professional Development, Negotiation, Self-Awareness, Verbal Communication Skills, Communication Strategies, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      24 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      T

      The Chinese University of Hong Kong

      Structural Equation Model and its Applications | 结构方程模型及其应用 (粤语)

      Skills you'll gain: SPSS, Statistical Methods, Statistical Modeling, Regression Analysis, Statistical Analysis, Social Sciences, Correlation Analysis, Quantitative Research, Data Analysis Software, Data Modeling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      25 reviews

      Mixed · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Pesquisa de Mercado e Estratégia de Marketing

      Skills you'll gain: Quantitative Research, Qualitative Research, Marketing Analytics, Market Analysis, Market Research, Survey Creation, Exploratory Data Analysis, Marketing Strategies, Sampling (Statistics), Strategic Marketing, Marketing Management, Data Collection, Market Intelligence, Forecasting, Data Analysis, Strategic Decision-Making, Predictive Modeling, Analysis, Data-Driven Decision-Making, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      37 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Princípios básicos da publicidade em mídias sociais

      Skills you'll gain: Paid media, Instagram, Regulation and Legal Compliance, General Data Protection Regulation (GDPR), Personally Identifiable Information, Social Media, Online Advertising, Advertising, Social Media Marketing, Advertising Campaigns, Social Media Content, Social Media Campaigns, Facebook, Digital Advertising, Information Privacy, Content Creation, Marketing, Copywriting, Writing, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      W

      Wesleyan University

      Designing and Building Institutional Anti-Racist Spaces

      Skills you'll gain: Social Justice, Diversity Equity and Inclusion Initiatives, Diversity Training, Diversity Awareness, Workplace inclusivity, Systems Thinking, Community Organizing, Cultural Diversity, Policy Analysis, Storytelling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Michigan

      Réussir une négociation : Stratégies et compétences clés

      Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Communication, Arbitration, Interpersonal Communications, Mediation, Decision Making, Planning, Cultural Sensitivity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      21 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      A

      Alfaisal University | KLD

      مهارات تنشيط الذاكرة | Memory Enhancing Skills

      Skills you'll gain: Mental Concentration, Cognitive flexibility, Learning Strategies, Mental Health, Mental Health Diseases and Disorders, Personal Care, Psychology, Neurology, Stress Management, Social Skills

      4.9
      Rating, 4.9 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      P

      Packt

      Advanced Frontend Development and Deployment

      Skills you'll gain: Application Deployment, React Redux, Full-Stack Web Development, React.js, Authentications, Node.JS, Web Applications, Front-End Web Development, Authorization (Computing), User Accounts, User Interface (UI), GitHub, Command-Line Interface

      4.3
      Rating, 4.3 out of 5 stars
      ·
      10 reviews

      Advanced · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…268269270…404

    In summary, here are 10 of our most popular social media marketing courses

    • Innovation and International Strategy: Illinois Tech
    • Digital business - Act on the digital world: École Polytechnique
    • Assessing and Improving Community Health: University of Michigan
    • Instagram Content Creation Essentials: Coursera
    • Land Your Next Role: Aptly
    • Structural Equation Model and its Applications | 结构方程模型及其应用 (粤语): The Chinese University of Hong Kong
    • Pesquisa de Mercado e Estratégia de Marketing: Fundação Instituto de Administração
    • Princípios básicos da publicidade em mídias sociais: Meta
    • Designing and Building Institutional Anti-Racist Spaces: Wesleyan University
    • Réussir une négociation : Stratégies et compétences clés: University of Michigan

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok