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    • Digital Analytics

    Digital Analytics Courses Online

    Master digital analytics for measuring online performance. Learn to analyze web traffic, user behavior, and digital marketing effectiveness using tools like Google Analytics.

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    Explore the Digital Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      E

      Edureka

      Applied Data Analytics

      Skills you'll gain: Power BI, Data Visualization, Data Analysis Expressions (DAX), Plotly, Matplotlib, Data Analysis, Exploratory Data Analysis, SQL, Probability & Statistics, Seaborn, Web Scraping, Pandas (Python Package), Statistical Hypothesis Testing, Regression Analysis, Python Programming, Data Transformation, Data Integration, Machine Learning, NumPy, Feature Engineering

      4.2
      Rating, 4.2 out of 5 stars
      ·
      15 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Introduction to Applied Business Analytics

      Skills you'll gain: Business Analysis, Analytics, Data Analysis, Data-Driven Decision-Making, Data Presentation, Python Programming

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      300 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Google Data Analytics Capstone: Complete a Case Study

      Skills you'll gain: LinkedIn, Data Analysis, Data Processing, Spreadsheet Software, Case Studies, Google Sheets, Analysis, Analytical Skills, Interviewing Skills, Data Storytelling, Data Visualization Software, Business Analytics, Artificial Intelligence, Portfolio Management, Data Cleansing, Data Visualization, Presentations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      YouTube Analytics: Optimize Performance

      Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      BI Dashboards with IBM Cognos Analytics and Google Looker

      Skills you'll gain: IBM Cognos Analytics, Data Visualization, Dashboard, Business Intelligence, Interactive Data Visualization, Data Presentation, Looker (Software), Data Visualization Software, Business Intelligence Software, Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Analyzing and Visualizing Data in Looker

      Skills you'll gain: Looker (Software), Dashboard, Data Visualization Software, Data Analysis, Data Sharing, Data Presentation, Data Manipulation, Data Import/Export

      4.7
      Rating, 4.7 out of 5 stars
      ·
      367 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Digital Marketing and Ecommerce Analysts

      Skills you'll gain: Data Visualization, E-Commerce, Analytics, Key Performance Indicators (KPIs), Web Analytics, Google Analytics, Marketing Analytics, Generative AI, Data Analysis, Business Strategy, Data Processing, Artificial Intelligence, Data Collection

      4.8
      Rating, 4.8 out of 5 stars
      ·
      26 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Artificial Intelligence in Social Media Analytics

      Skills you'll gain: Social Network Analysis, Machine Learning, Natural Language Processing, Text Mining, Analytics, Unstructured Data, Artificial Intelligence and Machine Learning (AI/ML), Unsupervised Learning, Semantic Web, Data Processing

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Facebook Analytics: Optimize Performance

      Skills you'll gain: Facebook, Content Performance Analysis, Social Media Content, Marketing Analytics, Social Media Marketing, Data-Driven Decision-Making, Social Media, Analytics, Social Media Strategy, Driving engagement, Trend Analysis, Data Analysis, Performance Analysis, Performance Metric

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Instagram Analytics: Optimize Performance

      Skills you'll gain: Instagram, Content Performance Analysis, Social Media, Social Media Marketing, Marketing Analytics, Content Strategy, Strategic Decision-Making, Key Performance Indicators (KPIs), Brand Awareness, Competitive Analysis, Drive Engagement

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Marketing Analytics: Data Predictions and Dashboards

      Skills you'll gain: Marketing Analytics, Dashboard, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Analytical Skills, Strategic Decision-Making

      3.9
      Rating, 3.9 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Analytics

      Skills you'll gain: People Analytics, Data-Driven Decision-Making, Fraud detection, Business Analytics, Descriptive Analytics, Financial Data, Marketing Analytics, Analytics, Talent Management, Financial Analysis, Predictive Analytics, Human Resources Management and Planning, Peer Review, Data Analysis, Business Analysis, Financial Statement Analysis, Financial Forecasting, Customer Insights, Workforce Planning, Demand Planning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      18K reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular digital analytics courses

    • Applied Data Analytics: Edureka
    • Introduction to Applied Business Analytics: University of Illinois Urbana-Champaign
    • Google Data Analytics Capstone: Complete a Case Study: Google
    • YouTube Analytics: Optimize Performance: Coursera
    • BI Dashboards with IBM Cognos Analytics and Google Looker: IBM
    • Analyzing and Visualizing Data in Looker: Google Cloud
    • GenAI for Digital Marketing and Ecommerce Analysts: Coursera Instructor Network
    • Artificial Intelligence in Social Media Analytics: Johns Hopkins University
    • Facebook Analytics: Optimize Performance: Coursera
    • Instagram Analytics: Optimize Performance: Coursera

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