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    • Marketing Automation

    Marketing Automation Courses Online

    Master marketing automation for efficient campaign management. Learn to use tools and strategies to automate marketing processes and improve ROI.

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    Explore the Marketing Automation Course Catalog

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Upgrade Your Marketing Strategy with Microsoft Copilot

      Skills you'll gain: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Marketing Analytics, Performance Reporting, Marketing Channel, Generative AI, Microsoft 365, Customer Analysis, Artificial Intelligence, Customer experience improvement, Customer Retention

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create a Lead Generation Messenger Chatbot using Chatfuel

      Skills you'll gain: Lead Generation, Email Automation, No-Code Development, Google Sheets, Application Deployment, Real Time Data, Customer Communications Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      318 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Field Sales Agents: Local Market Insights

      Skills you'll gain: Sales Territory Management, Generative AI Agents, Sales Strategy, Customer Engagement, Sales Process, Lead Generation, Sales, Market Intelligence, Sales Training, Real Time Data, Customer Insights, Market Analysis, Business Ethics

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Introduction to Generative AI Marketing

      Skills you'll gain: Generative AI, AI Personalization, Responsible AI, Marketing Effectiveness, Marketing Operations, Innovation, Strategic Marketing, MarTech, Marketing Strategies, Content Creation

      4.4
      Rating, 4.4 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Generative AI in Marketing

      Skills you'll gain: Generative AI, Customer Engagement, Customer Acquisition Management, Marketing Strategies, Marketing, Content Creation, ChatGPT, Marketing Effectiveness, Prompt Engineering, MarTech, Legal Risk

      4.7
      Rating, 4.7 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Content Marketing Using Generative AI

      Skills you'll gain: Large Language Modeling, Customer Insights, Digital Advertising, Keyword Research, Search Engine Marketing, AI Personalization, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing, Generative AI, Marketing Analytics, Customer experience strategy (CX), Consumer Behaviour, Promotional Strategies

      4.1
      Rating, 4.1 out of 5 stars
      ·
      65 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Marketing in a Digital World

      Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Digital Transformation, Digital Advertising, E-Commerce, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      17K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Customer Service in the Age of Generative AI

      Skills you'll gain: ChatGPT, AI Personalization, Customer Communications Management, Persona Development, Customer Engagement, Generative AI, Customer Service, Target Audience, Customer experience improvement, Customer Support, Performance Analysis, Performance Improvement

      4.2
      Rating, 4.2 out of 5 stars
      ·
      26 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      AI, Automation, and Emerging Technology

      Skills you'll gain: Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Customer Analysis, Predictive Analytics, Artificial Intelligence, Search Engine Optimization, HubSpot CRM, Advertising, Customer experience improvement, Computer Vision

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Inside Sales: Crafting Effective Outreach

      Skills you'll gain: Inside Sales, Generative AI Agents, AI Personalization, Email Automation, Sales Development, Sales Process, Sales Enablement, Sales Strategy, Prompt Engineering, ChatGPT, Anthropic Claude, Driving engagement, HubSpot CRM, Personalized Service, Customer Relationship Management (CRM) Software, Data-Driven Decision-Making, Automation, Analytics

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      B

      Board Infinity

      Building AI Agents with DeepSeek using Make.com

      Skills you'll gain: Make.com, Email Automation, No-Code Development, Artificial Intelligence and Machine Learning (AI/ML), Deepseek, LLM Application, Automation, Data Management, Prompt Engineering, Google Workspace, Debugging

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Enhancing Customer Insights with Generative AI

      Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing automation courses

    • Upgrade Your Marketing Strategy with Microsoft Copilot: Microsoft
    • Create a Lead Generation Messenger Chatbot using Chatfuel: Coursera Project Network
    • GenAI for Field Sales Agents: Local Market Insights: Coursera Instructor Network
    • Introduction to Generative AI Marketing: Coursera Instructor Network
    • Generative AI in Marketing: Emory University
    • Content Marketing Using Generative AI : University of Virginia Darden School Foundation
    • Marketing in a Digital World: University of Illinois Urbana-Champaign
    • Customer Service in the Age of Generative AI : University of Virginia Darden School Foundation
    • AI, Automation, and Emerging Technology: Simplilearn
    • GenAI for Inside Sales: Crafting Effective Outreach: Coursera Instructor Network

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