• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Web Analytics And Seo
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "web analytics and seo"

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Instagram Analytics: Optimize Performance

      Skills you'll gain: Instagram, Content Performance Analysis, Social Media, Social Media Marketing, Marketing Analytics, Content Strategy, Strategic Decision-Making, Key Performance Indicators (KPIs), Brand Awareness, Competitive Analysis, Drive Engagement

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      YouTube Optimization: Grow Your Presence

      Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Analyze Website Visitors with Google Analytics Segments

      Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      122 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      I

      Illinois Tech

      Digital Marketing

      Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      55 reviews

      Advanced · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Advanced Tools for Digital Marketing Analytics

      Skills you'll gain: Marketing Automation, Marketing Analytics, Digital Marketing, MarTech, Predictive Analytics, Advanced Analytics, Analytics, Marketing Effectiveness, Marketing Strategies, Marketing Channel, Data Analysis, Natural Language Processing, Business Ethics, Video Production, Artificial Intelligence, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      55 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Introduction to Social Media Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Social Network Analysis, Customer Insights, Market Analysis, Unstructured Data, Trend Analysis, Research

      4.3
      Rating, 4.3 out of 5 stars
      ·
      110 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidades Anáhuac

      Marketing Digital: Desde SEO hasta Analítica de Datos

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Marketing Strategies, Email Marketing, Web Analytics and SEO, Social Media Marketing, Keyword Research, Content Marketing, Digital Transformation, Marketing Effectiveness, Social Media Strategy, Customer Analysis, Marketing Analytics, Data Analysis, Paid media, Return On Investment

      4.4
      Rating, 4.4 out of 5 stars
      ·
      23 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Analytics, ROI, and Evaluation

      Skills you'll gain: Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Digital Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Heat Maps, Customer Engagement

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      T

      The Hong Kong University of Science and Technology

      Search Engines for Web and Enterprise Data

      Skills you'll gain: Web Analytics and SEO, AI Personalization, Semantic Web, Algorithms, Query Languages, Network Analysis, Text Mining, Information Architecture, Performance Testing, Natural Language Processing, User Research, Data Structures, Graph Theory, UI/UX Research, Applied Machine Learning, Linear Algebra

      5
      Rating, 5 out of 5 stars
      ·
      7 reviews

      Intermediate · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Search Engine Optimization

      Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Information Architecture, Content Strategy, Content Creation, User Experience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      BI Dashboards with IBM Cognos Analytics and Google Looker

      Skills you'll gain: IBM Cognos Analytics, Data Visualization, Dashboard, Business Intelligence, Interactive Data Visualization, Data Presentation, Looker (Software), Data Visualization Software, Business Intelligence Software, Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      G

      Google Cloud

      Introduction to Data Analytics on Google Cloud

      Skills you'll gain: Data-Driven Decision-Making, Looker (Software), Data Presentation, Big Data, Data Analysis, Google Cloud Platform, Analytics, Business Intelligence, Cloud Storage, Data Storage, Data Visualization Software, Dashboard, SQL, Data Processing, Data Warehousing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    1…567…834

    In summary, here are 10 of our most popular web analytics and seo courses

    • Instagram Analytics: Optimize Performance: Coursera
    • YouTube Optimization: Grow Your Presence: Coursera
    • Analyze Website Visitors with Google Analytics Segments: Coursera Project Network
    • Digital Marketing: Illinois Tech
    • Advanced Tools for Digital Marketing Analytics: Unilever
    • Introduction to Social Media Analytics: Emory University
    • Marketing Digital: Desde SEO hasta Analítica de Datos: Universidades Anáhuac
    • Analytics, ROI, and Evaluation: Simplilearn
    • Search Engines for Web and Enterprise Data: The Hong Kong University of Science and Technology
    • Search Engine Optimization: Simplilearn

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok