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    • Marketing Management

    Marketing Management Courses Online

    Master marketing management for leading marketing efforts. Learn to plan, execute, and evaluate marketing strategies for business success.

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    Explore the Marketing Management Course Catalog

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM Program Manager

      Skills you'll gain: User Story, Program Management, Stakeholder Management, Resource Allocation, Agile Software Development, Agile Methodology, Kanban Principles, Project Management Life Cycle, Backlogs, Change Management, Project Management Office (PMO), Organizational Change, Responsible AI, Sprint Retrospectives, Agile Project Management, Organizational Strategy, Risk Management, Governance, Project Management, Leadership

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.7K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Geneva

      Investment Management

      Skills you'll gain: Portfolio Management, Wealth Management, Risk Management, Investment Management, Financial Market, Capital Markets, Risk Analysis, Asset Management, Performance Measurement, Investments, Market Dynamics, Environmental Social And Corporate Governance (ESG), Financial Planning, Finance, Equities, Performance Analysis, Derivatives, FinTech, Financial Forecasting, Economics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Strategic Leadership and Management

      Skills you'll gain: Business Strategy, Organizational Change, Stakeholder Management, Organizational Structure, Corporate Strategy, Governance, Conflict Management, Organizational Strategy, Trustworthiness, Team Building, Strategic Leadership, Organizational Leadership, Management Training And Development, Business Management, Organizational Effectiveness, Business Ethics, Team Management, Leadership Development, Leadership, Negotiation

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Marketing Digital

      Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Google Ads, Digital Marketing, Customer Relationship Management, Media Buying, Social Media Campaigns, Marketing Analytics, Campaign Management, LinkedIn, Facebook, Web Analytics, Digital Media Strategy, Pay Per Click Advertising, Marketing Strategies, Marketing, Keyword Research, Paid media, Analytics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Project Manager

      Skills you'll gain: User Story, Stakeholder Engagement, Project Management Life Cycle, Resource Management, Risk Management, Peer Review, Agile Software Development, Earned Value Management, Stakeholder Management, Agile Methodology, Project Risk Management, Kanban Principles, Backlogs, Stakeholder Analysis, Project Management, IT Management, Interviewing Skills, Professional Networking, Leadership, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.2K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Engineering Project Management

      Skills you'll gain: Project Scoping, Communication Planning, Cost Management, Scope Management, Project Estimation, Project Schedules, Earned Value Management, Scheduling, Team Management, Quality Assurance, Stakeholder Management, Work Breakdown Structure, Risk Management, Organizational Structure, Procurement, Project Risk Management, Project Documentation, Requirements Management, Project Management, Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Project Management Principles and Practices

      Skills you'll gain: Cost Estimation, Stakeholder Management, Project Risk Management, Project Controls, Project Schedules, Work Breakdown Structure, Project Performance, Estimation, Conflict Management, Quality Management, Change Control, Project Management, Timelines, Milestones (Project Management), Project Planning, Stakeholder Analysis, Peer Review, Budgeting, Scheduling, Risk Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      31K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Digital Marketing

      Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Engineering Tools, Multimodal Prompts, ChatGPT, Generative AI, Digital Advertising, Email Marketing, OpenAI, Digital Marketing, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, LLM Application, Large Language Modeling, Search Engine Optimization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising

      Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Data Ethics, Web Analytics and SEO, Media Planning, Web Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      795 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Product Managers

      Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Engineering Tools, Multimodal Prompts, ChatGPT, Generative AI, Commercialization, Product Management, Google Gemini, Product Lifecycle Management, Stakeholder Communications, OpenAI, Technical Product Management, Customer experience improvement, Team Building, LLM Application, Responsible AI, Artificial Intelligence, Return On Investment, Creativity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Introduction to Operations Management

      Skills you'll gain: Operations Management, Operational Efficiency, Process Analysis, Process Management, Process Improvement, Lean Methodologies, Workflow Management, Continuous Improvement Process, Capacity Planning, Quality Management, Supply Chain Management, Inventory Management System, Statistical Process Controls, Process Flow Diagrams, Root Cause Analysis

      4.4
      Rating, 4.4 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Foundations of Management

      Skills you'll gain: Financial Statement Analysis, Financial Statements, Marketing Strategies, Strategic Marketing, Marketing, Accounting, Brand Management, Income Statement, Cash Flows, Balance Sheet, Financial Accounting, Marketing Management, Financial Acumen, Organizational Leadership, Financial Analysis, Management Accounting, Profit and Loss (P&L) Management, Leadership, Business Analysis, Finance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.4K reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing management courses

    • IBM Program Manager: IBM
    • Investment Management: University of Geneva
    • Strategic Leadership and Management: University of Illinois Urbana-Champaign
    • Marketing Digital: Universidad Austral
    • IBM Project Manager: IBM
    • Engineering Project Management: Rice University
    • Project Management Principles and Practices: University of California, Irvine
    • Generative AI for Digital Marketing: IBM
    • Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising: University of Colorado Boulder
    • Generative AI for Product Managers: IBM

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