• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Customer Insights

    Customer Insights Courses Online

    Explore customer insights methods for understanding consumer behavior. Learn to gather and analyze data to inform marketing and product development.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Customer Insights Course Catalog

    • C

      Coursera Project Network

      Improve Business Performance with Google Forms

      Skills you'll gain: Google Sheets, Data Visualization, User Feedback, Customer experience improvement, Customer Insights, Customer Analysis, Customer Service, Google Workspace, Trend Analysis, Performance Analysis, Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      559 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Research Report: Delivering Insights

      Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      180 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fractal Analytics

      Insights of Power BI

      Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Modeling, Data Visualization Software, Data Visualization, Data Transformation, Data Cleansing, Business Intelligence, Data Storytelling, Interactive Data Visualization, Dashboard, Data Analysis, Business Reporting, Microsoft Excel, Key Performance Indicators (KPIs)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      43 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Measure a Marketing Strategy using Facebook Insights

      Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Marketing Analytics, Social Media, Content Performance Analysis, Marketing Strategies, Social Media Strategy, Marketing, Target Audience, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      46 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • G

      Google Cloud

      Analyze Customer Reviews with Gemini Using SQL

      Skills you'll gain: Google Gemini, Text Mining, Google Cloud Platform, Data Management, Image Analysis, Big Data, Unstructured Data, SQL, Large Language Modeling, Data Analysis, Statistical Reporting, Machine Learning

      Intermediate · Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Construire votre audience sur Facebook Audience Insights

      Skills you'll gain: Target Audience, Facebook, Marketing Analytics, Customer Insights, Social Media Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • G

      Google Cloud

      Predict Visitor Purchases with a Classification Model in BQML

      Skills you'll gain: Customer Analysis, Predictive Modeling, Predictive Analytics, Analytics, E-Commerce, Big Data, Google Cloud Platform, Applied Machine Learning, Machine Learning Methods, Data Analysis, Statistical Modeling

      Intermediate · Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Digging Deeper into Audience Reports in Google Analytics

      Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      54 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Finde Zielgruppen-Interessen mit Facebook Audience Insights

      Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Online Advertising, Advertising Campaigns, Business Marketing

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Selecting the Right Customer & Channel

      Skills you'll gain: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Introducción a Facebook Audience Insights

      Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising

      Intermediate · Guided Project · Less Than 2 Hours

    • G

      Google Cloud

      Analyze Customer Reviews with Gemini Using Python Notebooks

      Skills you'll gain: Google Gemini, Google Cloud Platform, Cloud Management, Applied Machine Learning, Big Data, Jupyter, Cloud Applications, LLM Application, Text Mining, Statistical Reporting, Machine Learning, SQL

      Intermediate · Project · Less Than 2 Hours

    Customer Insights learners also search

    Customer Analytics
    Customer Success
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Business English
    1…789…272

    In summary, here are 10 of our most popular customer insights courses

    • Improve Business Performance with Google Forms: Coursera Project Network
    • Research Report: Delivering Insights: University of California, Davis
    • Insights of Power BI: Fractal Analytics
    • Measure a Marketing Strategy using Facebook Insights: Coursera Project Network
    • Analyze Customer Reviews with Gemini Using SQL: Google Cloud
    • Construire votre audience sur Facebook Audience Insights: Coursera Project Network
    • Predict Visitor Purchases with a Classification Model in BQML: Google Cloud
    • Digging Deeper into Audience Reports in Google Analytics: Coursera Project Network
    • Finde Zielgruppen-Interessen mit Facebook Audience Insights : Coursera Project Network
    • Selecting the Right Customer & Channel : University of Maryland, College Park

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok