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Marketing Fundamentals Courses Online

Explore marketing fundamentals for business growth. Learn about market analysis, targeting, positioning, and the marketing mix.

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Explore the Marketing Fundamentals Course Catalog

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e Data Science

    Skills you'll gain: Strategic Marketing, Marketing Analytics, Marketing Strategies, Digital Marketing, Marketing, Consumer Behaviour, Sales Strategy, Customer Analysis, Marketing Strategy and Techniques, Data-Driven Decision-Making, Digital Media Strategy, Data Visualization Software, Customer Engagement, Market Analysis, Key Performance Indicators (KPIs), Analytics, Data Analysis, Target Market, Time Series Analysis and Forecasting, E-Commerce

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    GenAI for Marketing Teams

    Skills you'll gain: Generative AI Agents, Innovation, Marketing Management, Team Management, Project Management, Data-Driven Decision-Making, Integrated Marketing Communications, Cross-Functional Collaboration, Content Creation, Leadership Development, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Security Analyst Fundamentals

    Skills you'll gain: Cyber Threat Hunting, Incident Response, Cyber Threat Intelligence, Penetration Testing, Computer Security Incident Management, Intrusion Detection and Prevention, Threat Modeling, Threat Detection, MITRE ATT&CK Framework, Cryptography, Security Testing, Incident Management, Application Security, Encryption, Security Management, Cybersecurity, Vulnerability Scanning, Vulnerability Assessments, Open Web Application Security Project (OWASP), Security Information and Event Management (SIEM)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    MedCerts

    Pharmacy Technician Fundamentals

    Skills you'll gain: Medical Terminology, Healthcare Ethics, Pharmacy Experience, Medication Dispensation, Pharmacist Assistance, Medical Prescription, Pharmacology, Conflict Management, Pharmacy Operations, Patient Communication, Anatomy, Pathology, Pharmacy Information System, Cultural Responsiveness, Patient Safety, Patient-centered Care, Pharmacy, Professionalism, Medical Records, Physiology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Fundamentals of Computing

    Skills you'll gain: Computational Thinking, Event-Driven Programming, Algorithms, Combinatorics, Graph Theory, Programming Principles, Application Development, Object Oriented Programming (OOP), Data Structures, Probability, Computer Programming, Bioinformatics, Interactive Design, Program Development, Big Data, Python Programming, Data Analysis, User Interface (UI), Theoretical Computer Science, Computer Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    U

    University of Colorado System

    Systems Engineering Fundamentals

    Skills you'll gain: Systems Engineering, Requirements Analysis, Requirements Elicitation, Systems Development Life Cycle, Configuration Management, Engineering Management, Waterfall Methodology, Systems Analysis, Project Management, Risk Management, Systems Architecture, System Requirements, Functional Design

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Java Programming Fundamentals

    Skills you'll gain: Object Oriented Programming (OOP), Object Oriented Design, Java, Java Programming, File Management, Application Development, Maintainability, Software Design, Development Environment, Program Development, Data Storage Technologies, Application Design, Programming Principles, Computer Programming, Data Structures, Data Management, Integrated Development Environments, Debugging

    4.7
    Rating, 4.7 out of 5 stars
    ·
    92 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    B

    Board Infinity

    Generative AI in Marketing

    Skills you'll gain: Marketing Analytics, Responsible AI, Persona Development, Advertising Campaigns, A/B Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Data Science for Marketing

    Skills you'll gain: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Marketing Effectiveness, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Otimizando o Marketing Digital

    Skills you'll gain: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Preparando o Marketing Digital

    Skills you'll gain: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Persona Development, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Marketing: Cultural Frameworks

    Skills you'll gain: Culture, Cultural Diversity, Cultural Sensitivity, Intercultural Competence, Global Marketing, Organizational Structure, Consumer Behaviour, Brand Management, Human Resource Management, Coordination

    Build toward a degree

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Marketing e Data Science: Fundação Instituto de Administração
  • GenAI for Marketing Teams: Coursera Instructor Network
  • Security Analyst Fundamentals: IBM
  • Pharmacy Technician Fundamentals: MedCerts
  • Fundamentals of Computing: Rice University
  • Systems Engineering Fundamentals: University of Colorado System
  • Java Programming Fundamentals: IBM
  • Generative AI in Marketing: Board Infinity
  • Data Science for Marketing: University of Colorado System
  • Otimizando o Marketing Digital: Fundação Instituto de Administração

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